AMERICAN is

JOHN EDELMAN : CHAIRMAN, DWR & HERMAN MILLER CONSUMER GROUP

John Edelman has more than 20 years’ experience with consumer-focused lifestyle brands, including Design Within Reach and Edelman Leather. During his 14-year tenure at Edelman, six years as President and CEO, he exponentially increased its brand awareness, sales and profits as the leading national provider of premium leather to the home furnishings industry. He was instrumental in leading the sale of his namesake company to Knoll, Inc. in October 2007. Prior to joining Edelman Leather in 1995, Mr. Edelman spent seven years at Sam & Libby, Inc. where he was responsible for its U.S. business.

At the moment, design is global and not necessarily so national. Yet, we have a mark.

“AMERICAN is”, a short film series by BLDWN identifies a unique and diverse group of individuals, from all walks of life, who were asked to answer the question, “American is _____”? The responses were as beautiful and inspiring as those we heard from.

We hope you enjoy what they shared.

SHOP JOHN'S PICKS

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